Why training is oh so vital for top social media agency
Founder and managing director for the multi-award winning, international social media agency Oh So Social, Katherine George is one of Cornwall’s biggest rising stars. Just shy of age 30, her success has been noted. She was named as one of the top 100 female entrepreneurs in the UK – in a list compiled by f:Entrepreneur, a finalist in this year’s Cornwall Business Awards’ Young Business Person category and was recently invited to the House of Lords to celebrate her achievements next to equally impressive business leaders on International Women’s Day.
Katherine will admit, for a business to thrive it needs good people. Her strong team of experts get real results for clients, despite a crowded social media landscape. They’ve won public support for projects like the Man Engine and got bums on seats and eyes on screens for TEDxTruro.
Katherine says training is key to keeping her employees on top of their game and, ultimately, interested in the work they are doing.
“Staff development is vital for growth, sustainability and long-term success. As far as I’m concerned, I would be nowhere without my team so ensuring they grow and develop and have the skills they need is important. Training has allowed individuals at Oh So Social to work on their personal growth plans, achieve what they wanted and to grow alongside the company really well.”
As managing a small business is time consuming, Katherine used the local team from Cornwall and Isles of Scilly Skills Hub to help her find the training her team needed.
“Although we would’ve carried on with employee training without the Skills Hub, it wouldn’t have been as invested. Allowing them to come along and point us in the right direction for where everyone needed to go and what everyone needed to achieve saved us so much time and made it so much easier for us.”
“The Skills Hub helped us look at each member of the team individually, what they needed, what they wanted, how that reflected the business’ goals and growth ambitions and how we could marry those together. I highly recommend that every business gets a review with the Skills Hub. It’s really shone a light on our business and gave us fresh eyes on what we wanted to achieve and how it was doable.”
The Cornwall & Isles of Scilly Skills Hub is part funded by the European Social Fund (ESF) and match funded by Cornwall Council and Cornwall and Isles of Scilly Local Enterprise Partnership.