Manufacturing recruitment in South West set to plummet – new report

By SWMAS - 17th June 2019

The number of South West SME manufacturers planning to increase staff headcount in the coming months has plummeted to just 29 per cent, its lowest level for a decade, raising crucial questions around growth, productivity and competitiveness for the region.With this concern tied to flat sales expectations and profit predictions in the next six months, those considering how the sector will realise its ongoing growth plans will be buoyed by South West manufacturers’ longer-term growth and investment intentions.

The findings, published in the South West Manufacturing Barometer, show that 49 per cent of the region’s SME manufacturers had increased their investments in new premises and machinery in the last six months, up on the previous quarter’s 42 per cent.

Whilst the number of manufacturers wanting to increase investment in their business will hold steady in the coming months, by this time next year half of all UK SME manufacturers want to have increased investment in machinery and premises.

In three years’ time, 67 per cent anticipate investing more than they currently do in their businesses, compared to the national average of 56 per cent.

Simon Howes, MD of SWMAS (South West Manufacturing Advisory Service) which published the findings in the latest Manufacturing Barometer, said: “We are seeing a 10 year low in plans to recruit new staff, and whilst this initially raises some alarm bells, it must be read in conjunction with the investment manufacturers in our region plan to make in machinery and premises.

“We found that some businesses have slowed recruitment, and this could be in line with worries that their customers have lost confidence given the uncertainty around Brexit.

“However, we really need to unpick this. The stories we hear of manufacturers unable to find the talent they need – as revealed in findings in another recent Barometer – prevail. This struggle to recruit is moving manufacturers into a new reality: they face the prospect of managing growth and meeting increasing customer demands with fewer people.

“In this context their plans to focus on investment in new machinery, equipment, and premises ahead of creating new jobs, makes sense. If investment in automation and smarter equipment delivers more output with the same number of employees, a constrained labour market becomes less of an issue in the short to medium term. This presents the opportunity for manufacturers to utilise any latent capacity in their businesses and it’s an intelligent strategy as manufacturers can anticipate rewards to come if the surge in sales they predict during the next three years can be delivered.”

The Manufacturing Barometer shows that in just 12 months from now the number of South West SME manufacturers expecting sales to increase climbs to 59 per cent. A year after that, 81 per cent anticipate sales increases. Three years from now and the figures start to even out a little, but still 84 per cent forecast that their sales will have increased.

Simon Howes continued: “The pragmatic investment strategy of the region’s SME manufacturers implemented while they weather the Brexit storm does carry some risk.

“During this period, Brexit has stunted growth and seen customers pull up the proverbial drawbridge for some. However, some are also seeing new opportunities, taking advantage of this time to invest in new facilities and improve efficiencies. As a result, the sector is looking towards a horizon promising a potential leap in the health of their businesses once we know the direction Brexit will take and confidence returns to their customers and distributors.

“All in the sector urge the government to recognise that SME manufacturers can continue to have a significant positive impact on the economy as soon as Brexit has been clarified, but support is needed to help businesses adapt to this new manufacturing landscape.”

The full South West SME Manufacturing Barometer report can be found at https://www.swmas.co.uk/knowledge/south-west-2018-q4-0

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We are seeing a 10 year low in plans to recruit new staff, and whilst this initially raises some alarm bells, it must be read in conjunction with the investment manufacturers in our region plan to make in machinery and premises. 

- Simon Howes, MD of SWMAS (South West Manufacturing Advisory Service)
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