How we've helped Arts Well
Arts Well champions the role of the arts and creativity in promoting health and wellbeing.
I kept hearing about the Growth and the Skills Hub but was never quite sure as to how I could engage with it. It clarified for me that as the training and coaching side of my work has taken off, I want to do more and there’s a need for me to better use digital marketing to extend my reach to people beyond Cornwall.
How we helped
Placing creativity at the heart of wellbeing has been something that many of us have focused on since the first lockdown of March 2020. You only have to look at the number of people who have taken up hobbies such as knitting and painting – or even the advent of Grayson Perry’s Art Club on Channel 4 – to see the popularity and comfort that has come from the arts this past 12 months.
From its home-base in Penryn, Arts Well has continued to work with organisations – both large and small – to develop projects and programmes that focus on creativity and wellbeing.
The organisation designs and delivers tailored programmes of participatory creative activities for groups or communities that are aimed at improving mental, physical, emotional and social health and wellbeing, along with training and development opportunities for creative practitioners and health and social care professionals.
Since the onset of the pandemic there has been a variety of challenges that its founder, Jayne Howard, has faced, however, embracing online platforms to deliver its sessions and a focus on the need to foster a sense of community at this time has seen Arts Well thrive.
“Initially it was a real challenge. Luckily, I was already familiar with Zoom as I had done some online facilitation prior to the pandemic, but even with this I have still had to really develop my skills in this type of work,” Jayne said.
A University College London study has shown that being involved with something creative was the most protective factor for mental wellbeing during the lockdown, above both exercise and volunteering. And, with that in mind, Jayne has furthered her efforts to bring people together and link creativity with wellbeing as we move out of the current lockdown restrictions.
“I’ve spoken to a lot of people who say they are quite solitary, and I had the feeling too about wanting to have people around me to bounce ideas off.
“I’m looking at creating some hot desk spaces here, bringing people together in the arts, health and wellbeing sectors, sharing lunch together and having a place that continues to support wellbeing for work for the many more people who are now working on their own at home,” Jayne said.
Coming to the Growth and Skills Hubs to help with business growth plans and acquiring new skills, Jayne has Arts Well in a great position to tackle whatever challenges may lie ahead.
“I kept hearing about the Growth and the Skills Hub but was never quite sure as to how I could engage with it. It clarified for me that as the training and coaching side of my work has taken off, I want to do more and there’s a need for me to better use digital marketing to extend my reach to people beyond Cornwall,” she said.