How we've helped Naomi Jenkin Art

Naomi met with Connector Christina and discussed all aspects of her business, from where she was successful and areas to improve. Naomi had a quality product, that was in demand, however she wanted to increase her client base by converting more of her enquiries. She was receiving enquiries from customers out of Cornwall, but she needed some help to increase that market and identifying customer profiles and targeting the right audience at the right times when they are more likely to buy.

Christina recommended Naomi apply for an Access to Growth Fund grant to increase her customers online. Working with a local company, she has developed and full marketing strategy. From targeting the breeds of dog for a campaign. Times to invest in advertising, when people are likely to buy and a follow up plan for conversions. This put her in a place where she has a comfortable customer base, and she can start to look at expanding her range into wildlife art and prints of her original works.

The Cornwall & Isles of Scilly Growth Hub from May 2016 -  June 2023 was part funded by the European Regional Development Fund and match funded by Cornwall Council, the Department for Business, Energy & Industrial Strategy and the Cornwall and Isles of Scilly Local Enterprise Partnership.  The project received £2,848,591.49 of funding from the England European Regional Development Fund as part of the European Structural and Investment Funds Growth Programme 2014-2020.